Thursday, December 02, 2004

Even better than usual

Scrappleface's Scott Ott outdoes himself with "CBS Mulls Reality TV Newscast"

  • What if the news itself were the star of the show, rather than the newscasters?
  • What if the length of the newscast were determined daily by the volume and significance of the news?
  • What if we reported on the important stuff even if we didn't have any b-roll video to illustrate it?
  • What if reporters spent the first 20 seconds of every story admitting their preconceived ideas, biases and opinions on the subject?
  • What if we didn't care about who wins the ratings war, but only about the accuracy, fairness and relevance of our reporting?

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